New sponsor for Spyker
Belgium
Nov 22, 2006
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The Spyker F1 Team is pleased to announce the arrival of Dutch shoe and apparel manufacturer Ferrini B.V., a licensee of Quick Sports International B.V., as an Official Sponsor to the team for the 2007 Formula One World Championship.
The close co-operation between the two organisations will lead to the development of a stylish ‘Spyker by Quick’ merchandise range as well as race boots and team shoes under the Q-Label. As part of this working partnership, Quick Sports International BV will also hold strategic Q-branding on the Spyker F1 Team race car and race overalls during the 2007 Formula One World Championship.
Rini van Trigt, Director - Quick Sports International BV: “Another milestone achieved, subsequent to acquiring the trademarks six years ago and revitalising the old brand. We are exceptionally pleased to team up with Spyker in the Formula One World Championship. With our Dutch heritage and international ambitions, Spyker and Quick Sports International BV share roots and aspirations to let this co-operation accelerate our internationalisation. It enables a stretched product offering and provides us with a global platform, hence new opportunities and new markets not yet explored. It underwrites our mutual dedication to challenge the establishment, perform by innovation and being rebelliously surprising whilst ensuring quality, durability and reliability”.
Colin Kolles, Team Principal and Managing Director - Spyker F1 Team: “Ensuring the team have the best equipment and materials is central to Spyker F1 Team’s vision. This partnership will allow the team to develop footwear to suit the vast range of activities undertaken by our staff. I am extremely happy to partner an organisation with so much experience and heritage as Quick Sports International BV. Spyker F1 Team will arrive on the 2007 grid with a fresh, dynamic and cutting-edge image so it is important for the team to partner organisations that share these characteristics.”
Christijan Albers, Race Driver - Spyker F1 Team: “I am very happy that the famous and very hip brand, Quick has become an Official Sponsor of the team for next season. Even better is that I am involved in the development and design of the new Q-Spyker F1 race shoe and my own race shoe. I look forward to the results and I am convinced that it will make us Quicker. Quick will launch during the 2007 World Championship my personal shoe, the Q Maximum Attack, on the market. This race shoe will be very special with high-tech materials and I am really proud that they will carry my personal signature. Now every fan can be in my shoes. I am also thrilled at how many Dutch companies want to support Spyker F1. This is very encouraging to me and the team and I cannot wait to start racing again.”
The sponsorship between Quick Sports International BV and the Spyker F1 Team was facilitated by Gr8industries.com, brand and marketing agency in the Benelux and China regions.
