Nissan Programs To Sell Electric Car In U.S. And Japan By 2010
May 14, 2008
The Nissan Motor Company plans to sell an electric car in the United States and Japan by 2010, raising the stakes in the race to develop environmentally friendly vehicles.
Nissan also expects to sell a lineup of electric vehicles globally by 2012.
In an interview, Mr. Ghosn said Nissan decided to accelerate development of battery-powered vehicles because of high gasoline prices and environmental concerns, not just because of the need to meet stricter fuel-economy standards.
Mr. Ghosn said Nissan envisioned a broad range of electric vehicles, starting with small cars, and adding: “It’s not only about a small city car or a small minivan. It can also be about a small commercial vehicle and a small crossover.”
But Nissan, which a decade ago was on the brink of bankruptcy, is the first manufacturer to say it will sell mass market, all-electric vehicles worldwide. The zero emissions refers to those from the car’s tailpipe and not those from the production of electricity used to power the car.
Early this year, Nissan and its French alliance partner, Renault, signed a deal with the California-based Project Better Place to produce electric cars for sale in Israel and Denmark.
Renault will provide the cars and Nissan will supply lithium-ion battery packs.
The company plans to introduce 60 models worldwide by 2012. Several new products are planned for the United States market, including a new Maxima sedan, the Cube small car and a new version of the Z-family sports cars.
Electric cars are typically recharged by plugging the vehicle into an electrical outlet at home or elsewhere overnight. But previous attempts at electric vehicles were hampered by the length of time needed to recharge the battery, and the limited distances the cars could travel on a single charge.




