Besides Vijay Mallya’s Force India, the only other Indian presence at the Singapore F1 Grand Prix — the first-ever night race in F1 history — will be from Calcutta, in the form of delicacies like chicken-stuffed triangles and hot gulab jamuns.
Between September 26 and 28, as the Lewis Hamiltons and Phillipe Massas set hearts racing, an Indian food kiosk will be opened by three Calcuttans close to the pit stop of Asia’s first F1 street-circuit.
The three young entrepreneurs behind Ivory, the popular Camac Street restaurant, are using the Singapore GP to introduce their new format — ready-to-eat pre-packaged “authentic Indian cuisine” called Go India Express — before an estimated 100,000 guests on raceday, among them 40,000 overseas visitors.
The Singapore subsidiary of the Calcutta-based PDK Shenaz Group — proprietors of Ivory and Shisha — hopes to make hay while 3,180,000 watts turn night into day on the streets of the island nation in what is being billed as Asia’s answer to Monaco.
“The patrons will be either seated in grandstands or hold walkabout tickets for the Circuit Park. There will be a constant flow of people throughout the Circuit Park during both race and non-race hours. We also plan to invite Vijay Mallya and the Force India team to our kiosk,” said Nitin Kohli, the director of the Group.
The Go India Express at the Singapore GP will not only deliver “a contemporary twist” to traditional regional cuisine of India, focusing on grilled dishes cooked in the tandoor, sigri and tawa, but will also offer takeaway options.
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