Toyota Motor Sales (TMS), U.S. A., Inc., announced today that Toyota will be the official “Vehicle Manufacturer of the Show” for the 2007 Specialty Equipment Market Association (SEMA) trade show in Las Vegas from October 30 to November 2.
“We are thrilled to be the official Vehicle Manufacturer of the 2007 SEMA Show, ” said Jim Farley, Toyota Division group vice president of marketing. “The SEMA Show has grown in leaps and bounds each year and has been instrumental to the growth of the aftermarket business and the ever-expanding partnerships between automakers and aftermarket suppliers. SEMA is very important to Toyota, and has become one of the key annual automotive events for us. In fact, in addition to being the official vehicle manufacturer, we are planning to stage a world premiere at this year’s show. “
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