Waterford Crystal To Produce IMS Awards, Products

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The Indianapolis Motor Speedway has reached a licensing agreement with Waterford Crystal to produce crystal awards, premiums and consumer products for all IMS events.

“We are very excited about the new relationship with Waterford Crystal, ” said Nicole Garside, Indianapolis Motor Speedway director of licensing. “Waterford Crystal is one of the world’s most prestigious brands. It is known worldwide for its incredible sparkle, and we think it is an ideal match for the Indianapolis Motor Speedway and its world-class events. We are looking forward to working with Waterford Crystal this year and in the future. ”

Waterford Crystal has a wealth of experience in designing and producing distinctive trophies, as its artisans have created awards for events in Formula One, PGA golf and other sports.

“For over 60 years, Waterford Crystal has been associated with incredible moments of achievement in the world of international sport, ” said Brian McGee, Waterford Crystal director of sales and marketing. “We are delighted to be entering into this partnership with the Indianapolis Motor Speedway, which is such an important and influential name in motor racing. ”

Waterford Crystal is headquartered in Waterford, Ireland, a center of crystal making since the late 1700s. The company designs, manufactures and markets an extensive range of crystal objets d’art, stemware and gifts for distribution throughout the world.


 
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