The Principal Financial Group, the nation’s 401(k) leader1 and premiere benefits provider, announced today that its expanded relationship with Ginn Racing will include a two-race primary sponsorship of the No. 01 Chevrolet, co-driven by Mark Martin and Regan Smith during the 2007 NASCAR Nextel Cup season.
The sponsorship calls for Mark Martin to race the Principal Financial Group Chevrolet at Daytona International Speedway on July 7, and for Regan Smith to race in the Principal Financial Group colors on Sept. 16 at New Hampshire International Speedway.
The Principal will serve as a season-long associate sponsor on Martin and Smith’s No. 01, and on Joe Nemechek’s No. 13 and Sterling Marlin’s No. 14 Ginn Racing Chevrolets.
“Following the excitement of Mark Martin’s close second place finish in the Daytona 500, the Principal Financial Group is thrilled to support his return to Daytona International Speedway, †said Mary O’Keefe, senior vice president and chief marketing officer for the Principal Financial Group. “With Mark mentoring Regan Smith, The Principal is also proud to provide an edge to the next generation of NASCAR. â€
The Principal first joined Ginn Racing in August 2006 as an associate sponsor on Marlin’s Waste Management Chevrolet. The company increased its sponsorship in November when The Principal served as primary sponsor of Marlin’s No. 14 and Nemechek’s No. 01 Chevys during the Nextel Cup race at Phoenix International Raceway.
“I look forward to driving the 01 Chevrolet at Daytona with the Principal Financial Group colors, †said Martin. “This is a race we know we can win—we proved that last month when we came up a few feet short of winning the Daytona 500. Hopefully we can make up the difference at the summer event and put the Principal Financial Group Chevy in Victory Lane. This is an exciting time for our team and we are thrilled about the expanded partnership role that The Principal has undertaken with Ginn Racing. â€
The U. S. Army, Martin’s and Smith’s primary sponsor for the balance of the 2007 Nextel Cup season, will have associate sponsor status on the 01 car in both Daytona and New Hampshire.
About the Principal Financial Group
The Principal Financial Group? (The Principal )2 is a leader in offering businesses, individuals and institutional clients a wide range of financial products and services, including retirement and investment services, life and health insurance, and banking through its diverse family of financial services companies and national network of financial professionals. A member of the Fortune 500, the Principal Financial Group has $256.9 billion in assets under management3 and serves some 17.6 million customers worldwide from offices in Asia, Australia, Europe, Latin America and the United States. Principal Financial Group, Inc. is traded on the New York Stock Exchange under the ticker symbol PFG.
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